7 Small Businesses to Support This Holiday Season

The holiday season is all about giving — from giving thanks and love to giving joy and gifts. But while you’re searching for the perfect something for that special someone, why not shop small? That way your gift truly blesses more than just its recipient — it benefits a local store, its staff, their families, the owner, and beyond.

This year, consider supporting one of Nancy’s favorite small businesses for a gift that keeps on giving. They truly have something for everyone.

1. Jennifer Knits

Located in Brentwood Village in sunny California, this full-service brick and mortar knitting boutique has become Nancy’s home away from home given her love for knitting. In addition to selling the nation’s largest assortment of premium cashmere yarn, its founder, Jennifer Turchen, is a total gem, offering a warm welcome to all, regardless of experience level (and yes, she offers classes, too, which would make a lovely gift or holiday hobby).

2. Tortoise General Store

Featuring a general selection of chic everyday essentials, you’re sure to find something for yourself or your loved ones inside. We love the minimalist Japanese aesthetic of each piece and the store’s mission to bring a unique yet seemingly familiar shopping experience to the big city of Los Angeles.

3. Monsieur Marcel Gourmet Market

There’s truly no quicker way to someone’s heart than through their stomach and giving a gift from L.A.’s Monsieur Marcel would secure your spot at the top of the Nice List. This iconic, family-owned market offers a selection of specialty food and giftware. From gourmet cheeses and meats to the world’s finest wines, spices, and chocolates, you can’t go wrong here.

4. Historic Third Ward

On top of being in Nancy’s beloved hometown, Milwaukee’s Historic Third Ward District is an experience that goes beyond gift shopping to support small businesses. You can also check out their rooftop bars and restaurants or spend the day at an art gallery, spa, or show. The options are endless!

5. NOMAD Chicago

Female-founded NOMAD is another small business we can’t resist. It’s a multi-dimensional space offering a place to sell carefully-curated, fair trade goods by artisans from around the world. It also serves healthy, organic foods and beverages from Chicago vendors making it much more than a retail store, it’s a sanctuary to really connect with others while supporting local businesses.

6. Sage + Sound

This wellness destination is an ideal place to treat yourself to unwind from the hustle and bustle of the holiday season. Offering one-of-a-kind services from facials, eyebrow therapy, and non-toxic nail care to lymphatic massages, acupuncture, and energy healing, it will instantly revitalize anyone who steps through their New York City doors. Consider pampering yourself or blessing someone you love with a gift card for some much-deserved self-care.

7. Pachute

Meaning “simple” in Hebrew, Pachute is all about simple beauty, clothing, and living, which we obviously adore. This chic New York shop offers the best of the best items sourced from sophisticated, under-the-radar designers. Plus, each piece is expertly crafted and made to last so it’s well worth the price tag and you or your lucky gift’s recipient can cherish the purchase for years to come.

Know a small business you’d like us to check out? Share it with us on social for a chance to be featured in future shoutouts.