Did you know there’s a new beauty buzzword making the rounds? It’s called lipification. While trends like this can be helpful to get the masses on board with preventative care, we’ve been thinking about lips as skincare since the very beginning. Here’s everything to know about the movement so your lips stay healthy, soft, and plump — even as the weather gets colder and dryer.
What Is Lipification?
Simply put, lipification is the evolution of lip care from basic balms and tints to targeted skincare with active ingredients. Instead of treating lips as an afterthought, or only reaching for a balm when they feel dry, the lipification movement applies the principles of modern skincare to the lips: exfoliation, hydration, barrier support, and so on.
Proven Ingredients for Your Lip Care
Effective lip care isn’t just about how plush a balm feels when you apply it, it’s about what’s inside. Look for these ingredients in a lip treatment for instant and long-lasting benefits:
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AHAs: Gentle exfoliating acids can help lift away dry, dull surface buildup for smoother-looking lips. For us, it’s a signature blend of fruit enzymes known as The Reflekt Complex.
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Buriti Oil: Conditions lips and increases elasticity through moisturization. Rich in oleic fatty acids, carotenoids, and vitamins C and E, this emollient is renowned for its free radical fighting and healing properties.
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Açaí Oil: Prevents water loss to support moisturization. Frequently referred to as the “Fountain of Youth,” this superfruit extract also boasts antioxidant properties essential for revitalizing lips to prevent cell damage.
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Tucuma Butter: Intensely nourishes lips while providing easy spreadability without an oily feel. This emollient is powered, in part, by lauric and myristic acid, which help maintain natural moisture while softening and soothing lips.
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Squalane: This soothing emollient locks in hydration, improves skin elasticity, and enhances skin barrier integrity to soften and smooth lips.
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Hyaluronic Acid: Hydrates and plumps lips, thereby smoothing the appearance of fine lines and wrinkles. A powerful moisture binder, it attracts and replenishes water molecules for healthy, full lips.
Reflekt on the Trend
Our approach has always been rooted in treating the skin on and around the lips with the same intention you bring to the rest of your routine. Our Restorative Lip Balm combines all of the ingredients listed above (yes, all) for a velvety, juicy pout.
From there, our Reflekt 4 Smoothing Squalane Eye & Lip Treatment Cream brings targeted skincare to two other delicate areas that deserve more attention than they usually get: the skin around your lips and eyes.
The bottom line? Your lips are part of your skin, so they deserve more than a last-minute swipe when fall arrives. They deserve daily nourishment, exfoliation, and intentional care year-round.
